ThirstyPixel launches expanded websystem for Edibles, Inc.

(Salt Lake City, Utah, 25-Nov-08). Today ThirstyPixel, a web development company in Murray Utah, launched the new Edibles, Inc. website (www.ediblesinc.com) with extensive enhancements over their previous system.

With the integration of the dynamic 'Cookie Creator' tools programmed by ThirstyPixel, Edibles has expanded into new markets while strengthening its brand. Edibles creates and sells delicious greeting card cookies that were limited to existing designs in the past. Now with the Cookie Creator tool set, visitors can quickly and easily create and preview custom designs using their images, artwork, and language. In order to maintain a professional-looking layout for the user's final design, ThirstyPixel created back-end utilities that allow Edibles staff to create rule sets for the dynamic designs; limiting users to specific colors, fonts, placements, labels and/or container choices as determined by professional design staff. This ensures an appealing final product for customers, regardless of their artistic abilities or lack thereof.

Furthermore, the new Cookie Creator allows both Edibles staff and Edibles' customers to easily create an endless catalog of cookie greeting card designs -- extending marketability and market for the company. Cookies, Graham Treats and Rice Crispie bites can be created and ordered in minutes featuring custom sayings, images, logos and more. Flexibility programmed into the websystem allows for the addition new products and layouts as they become available.

Other noteworthy features ThirstyPixel included on the new Edibles websystem include:

+ Expanded My Account area for customers with new features such as the ability to upload address books and for orders with multiple recipients, order history, credit and gift certificate tracking, user project library.

+ Themes: Through the back-end administration, Edibles staff can change the color scheme in seconds to match the current season or holiday.

+ Precision Shipping: Shipping quotes now precisely match UPS cost instead of being potentially costly flat-rate estimates.

"I am delighted with the ease at which our customers can now add their logos and photos to our products," said Edibles' president Mickey Hale. Previously, custom orders required one-on-one interaction with a staff designer, which was costly and time-consuming. Now Edibles customers can experiment with designs online anytime, and are presented with a exact preview of what their order will look like before its finalized. Edibles also maintains the option to work with their designers for customers who prefer this method.

ThirstyPixel is a professional software and web developer operating in the Salt Lake valley since 2000, servicing hundreds of clients on projects both massive and minuscule.

# # #